Blog Post

Looking to invest in the hottest franchise brand? You might be surprised! 

The Great American Franchise Expo • December 26, 2017

Here are some thoughts on how you can identify the hottest franchise opportunity that would be fit for you.

hottest franchise brand

I am often asked, “what is the hottest franchise opportunity that would be best for me?” “it depends”. With more entrepreneurs looking for flexible, agile businesses and culture fit being the new trend, the better question to ask is which franchise brand is right for me? Considering over 3000 franchise brands reach almost every industry and investment options ranging from $50,000 to $5,000,000, finding the right franchise in today’s marketplace could be overwhelming.

Here are some thoughts on how you can identify the hottest franchise opportunity that would be “a fit” for you:

No experience necessary! You don’t need to have experience in the franchise model you are considering only transferable skills. Today’s franchisors provide education on every facet of the business model, demonstrate how they support franchisees and give you the tools you need to set your business up for success. Do you see yourself leveraging your skills and experiences in a model you are interested in?

Keep an open mind and ask questions. You have access to other franchisees who can speak to their experience with the franchise brand, give a perspective on the financial model and share what they have learned from the franchisor. Take the time to get educated on the model and validate what you have learned. You can also leverage the Franchise Disclosure Document (FDD) as part of your due-diligence. This document is required by the Federal Trade Commission and is provided to franchise candidates to provide them with important information including a copy of the Franchise Agreement so that you can make an informed business decision.

Concerned about culture fit? Multiple diverse franchisees have different success stories, backgrounds and experiences. Learn from them and listen to their story. What values are important to them? Does it align with your values? It can help you determine if the model and culture are a right fit for you.
So, final answer? It depends? Yes! The best brand aligns with you and your goals. The key is to keep an open mind, do not let experience limit you, and be o.k. with considering multiple brands. Investing in a franchise is a big decision. Make sure it’s the right fit for you!

Explore various franchises at our expos and discover many of the prominent brands that are looking to expand in your area!

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